A SMART WAY TO BUY DIAMONDS THAT WON’T BREAK THE BANK…

We love a bride wearing timeless wedding jewellery and adding a bit of sparkle to your wedding look with accessorising always gets a big thumbs up from us.

But did you know that shopping online is a fantastic way to save on your wedding budget when it comes to diamonds? We had a little chat with BAUNAT – an innovative diamond jewellery brand that is well aware of the importance of the experience to buyers, and as such, offers one of the very best in the world. BAUNAT is a Belgian diamond jewellery brand with an international reputation, their disruptive business model created an efficient and more affordable way to buy exquisite jewels without compromising on quality.

Oh and did we mention that they specialise in 100 per cent natural and conflict-free diamonds, with each stone carefully inspected to ensure its carat, clarity, colour, cut and radiance are of an exceptional standard? Importantly, in the most sustainable way.

Founders Stefaan [B|GK1] Mouradian and Steven Boelens explained us that their success stems from its digital-first approach. “The greatest luxury with buying diamond jewellery online is simply how fast it is.”. “Clients make their choice, fill in the details and place an order with the click of a mouse. Having a website requires a lot less upkeep compared to a physical store, so clients can save up to 50 per cent when buying diamonds online.” By purchasing diamonds at the source, designing, manufacturing and delivering its own product and operating just a few select showrooms across the world, BAUNAT is able to offer exceptional quality diamond jewellery at an excellent price. How great is that?!

“Because we are digitally native and therefore agile, it was also relatively easy for us to make adjustments when the pandemic broke out,” They add. “We started virtual appointments on Zoom, and this has proven to be very successful. We will continue to offer this service to our clients in the future as it adds a personal, yet digital, touch, while it enhances our exceptional customer service.”

And the best news? They’ve just launched their latest line: The BAUNAT Iconic collection and we’re obviously obsessed! The whole idea behind this collection was to take their clients[B|GK1] ’ wishes at heart and use customer feedback to create truly astonishing pieces with an exclusive BAUNAT setting. In our eyes, they’ve definitely succeeded! You can discover the entire collection here! Looking for something more personal? No worries, the brand also offers a tailor-made jewellery service where their goldsmiths and designers work closely with you to produce the jewel of your dreams! A Bespoke Bride’s dream come true!